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Rackspace Technology Enters into Multi-Year, Strategic Partnership


Rackspace Technology and Amazon Web Services (AWS) have signed a Strategic Collaboration Agreement (SCA) to offer a range of cloud advisory and AI solutions to customers looking to accelerate their cloud adoption journey. This partnership includes a significant investment in the global expansion of the Rackspace Technology Migration and Modernization Center of Excellence, as well as the launch of the Rackspace Rapid Migration Offer (RRMO) to expedite data center migrations to AWS.

One of the companies benefiting from this collaboration is Convera, a global leader in commercial payments, which partnered with Rackspace Technology to transform its customer support operations using Amazon Bedrock AI. By automating and streamlining complex email classifications, Convera reduced processing times from hours to minutes, enabling its support team to focus on case resolution and faster response to customers.

In addition to offering purpose-built generative AI accelerators, Rackspace Technology will launch AWS-validated generative AI industry accelerators and solutions in AWS Marketplace in early 2025 as part of the SCA agreement. This collaboration aims to help customers unlock value from their data and leverage generative AI to solve challenging business problems.

Matt Yanchyshyn, VP of Marketplace and Partner Solutions at AWS, expressed excitement about the expanded collaboration with Rackspace Technology, emphasizing the potential for generative AI to accelerate innovation across industries. The partnership highlights the value of providing flexible solutions that drive innovation and unlock greater business value for customers.

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